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A Study On The Visual And Verbal Languages Of Typography Item Info
- Title:
- A Study On The Visual And Verbal Languages Of Typography
- Granting Institution:
- Georgia Southern University
- Author:
- Duncan, Ellyn E.
- Advisor:
- Murdock, Jason
- Committee Members:
- Manoosingh, Celine ; Sturz, Bradley
- Level:
- Master’s
- Discipline:
- Department of Art
- Date Created:
- 2020-07-01
- Subjects:
- Typography Graphic Design Visual Communication Communication
- Keywords:
- Graphic design Typography Visual Verbal Communication Designer
- Location:
- Georgia
- Abstract:
- It takes a person 0.05 seconds to form a first impression of something new. While first impressions are quick and surface level, they are generally important in the lasting impression developed by the individual. I believe graphic designers have the ability to manipulate the first impression of their work by using the different languages of typography to command the attention of an audience and direct a planned impression. Through the testing and research of this thesis study, I aim to provide examples of how people share common responses and interpretations of visual elements and show that the visual and verbal languages of typography can affect the first impressions of a particular design.
- Format:
- Language:
- eng
Source
- Preferred Citation:
- "A Study On The Visual And Verbal Languages Of Typography", Typography Electronic Theses and Dissertations Collection, INFO663 Team 2 Spring 2025
- Reference Link:
- https://info663-sp25.github.io//team2/items/etd005.html
Rights
- Rights:
- This work is licensed under a Creative Commons Attribution 4.0 License.